KARD

Erith Won, Reporter

Although there aren’t many co-ed K-Pop groups, they’re pretty popular. There’s MFBTY, which stands for ‘My Fans (Are) Better Than Yours’ and is made up of some of the best rappers in South Korea. Then, there’s Coed School, which had their debut in 2010 and were active until 2013. Their line-up has changed over that time period, but the latest members were Sungmin, Soomi, Chanmi, Hyewon, Noori, Taewoon, Yoosung, Kangho, Hyoyoung, and Kwanghaeng. However, we aren’t here to talk about those co-ed groups. Let me introduce you to KARD.

KARD is a 4 member group, with two female members, Jeon Somin and Jeon Jiwoo, and two male members, J. Seph and BM. They released a ‘project single’ on December 13th, 2016 titled Oh NaNa, and then released their other two ‘project singles’ called Don’t Recall and Rumor. They had a ‘Hidden’ Concept in their music videos where KARD would release another music video of a song they already had a music video for, but with something different. For Oh NaNa, the ‘Hidden’ Concept was former KARA member, Youngji, making an appearance in the music video. For Don’t Recall, the group released an English version. For Rumor, KARD’s choreographer made an appearance.

Their official debut was on July 19th, 2017 with their song Hola Hola, from the entertainment company DSP Media. Their hidden version was released a couple months later, on August 9th, 2017. You should go check all of the songs out!

Their fandom’s name is called Hidden KARD. Hidden KARD, like most fandoms, are supportive of the members. However, unlike other fandoms, they also argue a bit. In the comments section of one of KARD’s music videos, I was surprised and also saddened to see that the fans were arguing about which one of the girls was better. Most fans were trying to be calm and stop the fighting, but those others were just arguing. Of course, other fandoms are like that too sometimes, but I was still shocked to see the fans fighting each other like that.

Anyways, let’s move onto the quality of the music videos. They are very aesthetically pleasing, and if you aren’t into that, then their music is something you should definitely try to listen to. A lot of people are scared to listen to Kpop because it’s something new and different, and being hesitant of things like that isn’t uncommon. I know for sure that I am sometimes reluctant to listen to new songs that come out, but I have been getting better at not being so hesitant. Besides, that isn’t the only reason. The songs are in a different language as well. However, just because you don’t understand what they are singing or rapping or saying, doesn’t mean that the songs, or the groups themselves, are bad.

So that concludes KARD’s profile! I apologize if I missed anything important. I also apologize for only uploading ‘This Week In Kpop Culture’ once and not writing any more stories. This article was just the general information of KARD, and didn’t include anything personal about the members, such as birthdays or where they came from, although I may add that in other articles in the future!